Casa Italia x Corona
Bringing the Corona experience to life at the Italian NOC House for Milano Cortina 2026.
Brand: Corona
I stepped into the project as Project Manager Lead, coordinating multiple stakeholders from CONI (the Italian Olympic Committee) to production and creative agencies.
Across 3 locations (Milano, Cortina and Livigno), we brought to life a unique partnership where people could experience the atmosphere of the Games with Corona.
The result? One of the most vibrant hospitality spaces in Livigno, hosting daily après-ski experiences where people could immerse themselves in the Olympic spirit and connect with Italian athletes.
